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Home›Advisory Hub›Fee caps & billing rules

Fee caps & billing rules

SEBI

What a SEBI adviser can charge you — and what they cannot.

The annual fee cap

A SEBI Investment Adviser may charge a maximum of ₹1,51,000 per family per year for advice (under the fee-based model).

bulls.plus enforces this cap automatically at checkout across all RA/IA subscriptions linked to your PAN — you simply cannot be over-billed.

Billing rules

Advance fees from SEBI RA/IA can be collected for a maximum of one quarter (3 months) at a time.

All payments go through a regulated gateway with a full audit trail — never cash, never to a personal account.

What's included vs not

A subscription unlocks that analyst's gated research, priority alerts, and IPO reviews.

It is not a promise of profit. Past performance and ratings reflect credibility and engagement, not guaranteed accuracy.

Official resources
SEBI IA regulations ↗
Investor education content — not investment advice. Investments in the securities market are subject to market risks; read all related documents carefully.
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